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Business Strategy Courses - Page 48
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How to Use the Business Model Canvas for Strategic Analysis
In this 2-hour long project-based course, you will be able to design, analyze, and innovate with the business model canvas as we work you through the 9 building blocks that make up the canvas. You will be able to conceptualize how it all begins with strategy and how having the right strategy determines how you approach each of the blocks. We will use a spreadsheet to sketch and analyze the business model canvas, and innovatively fill up each of the blocks. We will work you through the process with our social venture to conduct the analysis, as that would empower you to apply the concepts to analyze any organization. This project is for entrepreneurs and innovators who want to have a holistic understanding of how to analyze their venture and create a strategy that puts all factors into consideration. Also, for intrapreneurs who are interested in creating a venture out of an existing business, or analyzing their current business. All you need to have is a business idea you want to implement, and we will work you through the model step-by-step. At the end of the project, you will be able to design, analyze, and innovate strategically with the business model canvas.
Data Visualization with Tableau Project
In this project-based course, you will follow your own interests to create a portfolio worthy single-frame viz or multi-frame data story that will be shared on Tableau Public. You will use all the skills taught in this Specialization to complete this project step-by-step, with guidance from your instructors along the way. You will first create a project proposal to identify your goals for the project, including the question you wish to answer or explore with data. You will then find data that will provide the information you are seeking. You will then import that data into Tableau and prepare it for analysis. Next you will create a dashboard that will allow you to explore the data in depth and identify meaningful insights. You will then give structure to your data story by writing the story arc in narrative form. Finally, you will consult your design checklist to craft the final viz or data story in Tableau. This is your opportunity to show the world what you’re capable of - so think big, and have confidence in your skills!
Program Quality Planning with ClickUp
By the end of this guided project, you will be fluent in creating Program Quality Management artefacts for the Planning Phase for diverse programs. You will utilise a logical diagramming plan in an agile environment to develop the solution. This will enable you to identify and classify the required components for quality planning. Furthermore, it will help develop a structural model for learning about the field of Program Management.
If you are interested in building up the knowledge leading to this guided project, the following is the link to:
[ Developing Programme Management Blueprint with ClickUp]
https://www.coursera.org/projects/program-blueprint
[Advanced Programme Planning Phases Framework in ClickUp]
https://www.coursera.org/projects/program-advanced-planning
This Guided Project is essential for individuals wanting to learn about the field, or looking to transition into working in Program Management. This guided project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in an agile environment with ClickUp to engage in a hands-on learning experience.
Anticipating Your Next Battle, in Business and Beyond
In this MOOC, you will learn how to better anticipate the future, and reinvent yourself and your activity accordingly.
By the end of the course, you’ll be able to account for the broader context and the possible convergence of long-term trends, and thus be able to develop a long-term, consistent strategy and vision, beyond mere day-to-day tactics. Thanks to this approach and mindset, you will become more agile and more resilient in a highly complex and uncertain landscape.
In this class, you will not only learn the academic and theoretical aspects of strategic foresight, uncertainty and planning. We will also discuss very practical examples, ranging from a discussion on choosing the best outfit for a walk in the countryside to building a vision and strategy for a corporation as a CEO. In practical assessments, you will apply this broad approach to sample examples as well as to your personal and professional challenges.
So if you are an entrepreneur, this course will help you identify the new ideas, the new business model and/or the new products that will help you remain relevant in the future. If you are a manager or an executive, by taking this course, you will be able to test whether your current approach and allocation of resources are appropriate given tomorrow's possible challenges. More generally, all kinds of decision-makers who look to think more strategically about their position and seek to improve it will find this course useful to think about the future constructively.
Best Practices for Marketing with Facebook Messenger
By the end of this project, you will have a better understanding of how you can utilize Facebook Messenger as a strategic tool in your marketing efforts.
Facebook Messenger is a free instant messaging platform for content sharing which includes photos, messages, event details, and even group chats.
Upon completing this course, you will be able to create your own Facebook Business Page with Messenger and you will have a solid understanding of the various ways the Messenger platform can be used to help increase sales and develop deeper relationships with prospective customers/clients.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Corporate Strategy
In this course you will learn how corporations create, capture, and maintain value, going beyond the management of a single line of business. It is thus a complement to (and should typically follow) a course on Business Strategy, which focuses on developing and sustaining competitive advantage for a single business unit. Here, you will be able to better understand and learn the tools to analyze and manage decisions from a corporate-level perspective, which emphasizes the management of multiple businesses and multiple stakeholders. Examples of such decisions include vertical integration, diversification, mergers and acquisitions, strategic alliances, international expansion, global strategy, corporate governance and corporate social responsibility.
You will:
• Understand how corporations create and capture value as multi-business enterprises.
• Learn tools and frameworks to assess choices regarding corporate scope, corporate transactions and global strategy.
• Learn to analyze complex business situations and develop coherent corporate strategies.
• Understand the role of corporate governance and stakeholder management in modern companies.
This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.
Human Resources Analytics
With advances in technology and cloud computing, there are now numerous data sources available to guide decision-making and drive organizational success. Harvesting the right kind of data requires that HR teams possess strong analytical skills; high-performing HR teams know that their function is to leverage data as a “decision science” by identifying metrics and data sources that deliver organizational insights. In order to do so, HR must ensure that metrics and measures are used effectively to achieve strategic goals. This course focuses on identifying effective data sources, developing meaningful metrics, designing long-term measures, and applying results in support of organizational strategy and tactics.
Advanced Programme Planning Phases Framework in ClickUp
By the end of this guided project, you will be fluent in creating Programme framework for the Planning Phases for diverse programmes. You will utilise a logical diagramming plan in an agile environment to develop the solution. This will enable you to identify and classify the required process for programmes and the functionality of domains involved in such complex undertaking. Furthermore, it will help develop a structural model for learning about the field of Programme Management.
If you are interested in building up the knowledge leading to this guided project, the following is the link to:
[ Developing Programme Management Blueprint with ClickUp]
https://www.coursera.org/projects/program-blueprint
This Guided Project is essential for individuals wanting to learn about the field, or looking to transition into working in Programme Management. This guided project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in an agile environment with ClickUp to engage in a hands-on learning experience.
Design engaging Facebook / Instagram Stories with Visme
By the end of this project, you will learn how to create and design engaging stories for Instagram and Facebook to promote your business using the free version of Visme.
You will be able to incorporate a color scheme, images, and other design elements for aesthetically pleasing and value-added business marketing collateral. We can use Visme to complete this project because it provides all the tools you need to create organized and visually appealing products while offering a variety of options for sharing and collaboration. You will learn how to plan and organize your ideas and utilize graphic design tools as you create social media stories to advertise your brand or products.
A Scientific Approach to Innovation Management
How can innovators understand if their idea is worth developing and pursuing? In this course, we lay out a systematic process to make strategic decisions about innovative product or services that will help entrepreneurs, managers and innovators to avoid common pitfalls. We teach students to assess the feasibility of an innovative idea through problem-framing techniques and rigorous data analysis labelled ‘a scientific approach’. The course is highly interactive and includes exercises and real-world applications. We will also show the implications of a scientific approach to innovation management through a wide range of examples and case studies.
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