In this 1-hour long guided tutorial, you will learn how to leverage tweet ideas on Twitter. Note: This tutorial works best for learners who are based in the North America region. We're currently working on providing the same experience in other regions.

In this 1-hour long project-based course, you will learn how to find dividend growth rate and cost of equity, and use that to find the fair price of a share. This will teach you how to value stocks using Dividend Discount Model (DDM) - one of the most common methods equity research analysts use to value stocks. Note: This course works best for learners who are based in the North America region. We're currently working on providing the same experience in other regions. This course's content is not intended to be investment advice and does not constitute an offer to perform any operations in the regulated or unregulated financial market.

We consume forecasted data regularly in our personal and business lives, covering everything from the weather to projected investment returns. At work we use forecasted data for a multitude of purposes including developing strategies, budgets, and to provide the right amount of resources to meet demand. In this course, you will get your feet wet with statistical forecasting by designing, creating, and interpreting a growth forecast. You will do this as we work side-by-side in the free-to-use software Google Sheets. By the end of this course, you will understand use cases for conducting forecasts in your workplace and be able to confidently conduct a growth forecast in any spreadsheet software. You will also understand when it is necessary to refine a model to improve the accuracy of forecasted projections. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, we will be discussing the emergence of a new story about business. This new story locates business within a societal framework. Almost every business creates or destroys value for customers, suppliers, employees, communities and society, in addition to shareholders and other financiers. A number of new models of business can be built on this idea such as corporate responsibility, philanthropy, shared value and sustainability. Profits and stakeholder value go together, and this course explains how. The final session explores the idea of how to become a stakeholder entrepreneur and create a business that makes money and makes the world a better place.

The core of the first course is to learn how companies record total costs and calculate unit costs for their individual products or services. For example, how can a car manufacturer figure out the costs of an individual car series? During the first weeks, participants learn what costs are and how to distinguish them from expenses or cash flows. Participants will understand how companies record total costs and distinguish important cost types such as material costs, personnel costs, or depreciation. At the core of their cost-accounting system, companies allocate overhead costs to individual products. We show participants how to allocate the costs incurred to the company's products and introduce them to the most important methods and challenges of product costing.

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

Interviews in organizations constitute a cornerstone of talent selection and promotion practices. One of the key goals of the interview process is to understand how you would approach a variety of leadership challenges at work, given your knowledge, expertise, and prior work experience. Within the context of this interview, your primary objective for the capstone assignment is to use content from the specialization to demonstrate your knowledge of key leadership skills. The benefits of incorporating the specialization content into your interview responses extend well beyond the Leading People and Teams Specialization. Thinking about your past work experiences using the concepts, tools, and frameworks you learned in the specialization will enable you to reflect more deeply on your past actions and their outcomes. Furthermore, we selected questions for the mock interview from actual job interviews. In other words, in your future interviews, it is likely you will be asked similar questions. Thus, by working through the capstone, you will be investing in your own interview preparation and increasing the likelihood of performing well in your future interviews.

This course will examine the music industry in the United States, with the unique perspective gained by Vanderbilt University’s location in Nashville, TN. Nashville is a major center of music in the United States, and the music created here has a global reach, particularly in the country, rock, pop, singer-songwriter, and Americana genres. However, students will learn that the basic principles of recording, marketing, copyright, licensing, and live performance are the same, regardless of musical style or genre. The music business is one of the most rapidly changing industries in the US today. It is also an industry filled with contradiction, and media headlines and anecdotal stories often add to the confusion. Here are just a few statements paraphrased from recent news stories: * The music business has collapsed * Demand for music is expanding at the greatest rate in history * Historic recording studios are closing at an alarming rate * More people are making recordings than ever before * Musicians usually lose money touring * Musicians usually make money touring * Major artist pulls songs off streaming services because they don’t pay fairly * Major artist makes a fortune from streaming services * People won’t buy records anymore * Vinyl record sales are soaring This course will attempt to make sense of these seemingly contradictory trends and data, outline the basic structure and mechanisms of today’s music industry, and encourage students to think critically and entrepreneurially about the future of music. Leaders from various areas of the music business will lend their perspectives through in-depth interviews, and footage from a recording session will give learners a behind the scenes look at how a song goes from the spark of an idea hummed into a cell phone to a finished recording. Participants will grapple with questions about art and commerce which are both timeless and crucially important today, and will emerge from this course with tools allowing them to make more informed decisions as creators, promoters, and consumers of music. Course launches February 19, 2016.

At the end of this project, you will have all the basic skills to integrate apps into your Hootsuite Dashboard. You will be able to discover the different types of apps that you can install and you will be able to easily and quickly integrate them into your dashboard on Hootsuite.

You’ll never have a complete picture of what's possible in the future if you look at it from just one point of view. The best way to expand your vision? Engage as many people as you can, and “game out” the possibilities together. In this course, you’ll learn how to use collaborative gaming techniques to go beyond your own thinking and see many, many different sides of the same future. Over the past decade, the Institute for the Future has pioneered new methods in “massively-multiplayer foresight.” You’ll learn how to adapt these methods to get diverse, surprising views of what’s possible, build your empathy for other people’s futures, and reduce your risk of being “blindsided” by the future. This course features content from the Ethical Operating System, a tool created by the Institute in collaboration with Omidyar Networks’ Tech and Society Lab. It’s designed to help technology companies anticipate risks and prevent unwanted consequences of the things they build. Whether or not you work in tech, the Ethical Operating System will give you the chance to participate right now in an urgent future forecasting game. The stakes of the game are the future of truth, privacy, democracy, security, and our collective well-being. It’s a unique opportunity to join creative and strategic forces with people who are making the tech that’s inventing the future, and with fellow futures thinkers like you. Many thanks to the Enlight Foundation and the Enlight Collaborative, which provided a grant to support the creation of this course.