By the end of this course, you will create templates for digital products that you can sell in the marketplace using Canva. You will be able to incorporate a color scheme, images, and other design elements for aesthetically pleasing and sellable products. This course will include intermediate to advanced level skills using the free version of Canva. Creating high-quality digital products is the perfect way to showcase your design expertise and build a business without a large investment. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Whether students come from a Branding or a Customer Experience background or perspective, this course will explore the synergies between and the intersection of the two sets of activities. While there are different approaches to defining a branding strategy, a branding project’s implementation impacts many departments and their customer-facing activities. In this sense, it’s essential to understand branding efforts in the context of Customer Experience. In this course, we will use a framework - adapted from Customer Journey Mapping - for focusing and organizing students' thinking about the operational implications of their branding projects. Through the framework, we will derive an operational language for aligning activities and measuring impacts across multiple departments and the customer touch points they manage.

In this course, the second in the Geographic Information Systems (GIS) Specialization, you will go in-depth with common data types (such as raster and vector data), structures, quality and storage during four week-long modules: Week 1: Learn about data models and formats, including a full understanding of vector data and raster concepts. You will also learn about the implications of a data’s scale and how to load layers from web services. Week 2: Create a vector data model by using vector attribute tables, writing query strings, defining queries, and adding and calculating fields. You'll also learn how to create new data through the process of digitizing and you'll use the built-in Editor tools in ArcGIS. Week 3: Learn about common data storage mechanisms within GIS, including geodatabases and shapefiles. Learn how to choose between them for your projects and how to optimize them for speed and size. You'll also work with rasters for the first time, using digital elevation models and creating slope and distance analysis products. Week 4: Explore datasets and assess them for quality and uncertainty. You will also learn how to bring your maps and data to the Internet and create web maps quickly with ArcGIS Online. Take GIS Data Formats, Design and Quality as a standalone course or as part of the Geographic Information Systems (GIS) Specialization. You should have equivalent experience to completing the first course in this specialization, Fundamentals of GIS, before taking this course. By completing the second class in the Specialization you will gain the skills needed to succeed in the full program.

Are you about to enter the workforce? Are you an emerging professional? Are you new to your role in the organization? All prospective new employees benefit from understanding management principles, roles and responsibilities, regardless of position. Now you can acquire an in-depth understanding of the basic concepts and theories of management while exploring the manager's operational role in all types of organizations. Gain insight into the manager's responsibility in planning, organizing, leading, staffing and controlling within the workplace. It’s never too soon to plan your professional path by learning how the best managers manage for success! Upon completing this course, you will be able to: 1. Describe the difference between managers and leaders 2. Explore the focus of a manager’s job 3. Cite the required skills for a new manager’s success 4. Describe the five functions of management 5. Explain the new model management operating philosophy 6. Describe the hierarchy of planning 7. Use the SMART goal setting technique 8. Discuss the concept of evolution of leadership 9. Explain how customer satisfaction is linked to controlling 10. Discuss the power of building a network

In this first course of this specialization, you will discover what data visualization is, and how we can use it to better see and understand data. Using Tableau, we’ll examine the fundamental concepts of data visualization and explore the Tableau interface, identifying and applying the various tools Tableau has to offer. By the end of the course you will be able to prepare and import data into Tableau and explain the relationship between data analytics and data visualization. This course is designed for the learner who has never used Tableau before, or who may need a refresher or want to explore Tableau in more depth. No prior technical or analytical background is required. The course will guide you through the steps necessary to create your first visualization from the beginning based on data context, setting the stage for you to advance to the next course in the Specialization.

This course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, will teach you the tools you'll need to understand the fundamentals of financial accounting. Concise videos, the financial records of a small business, and "your turn" activities guide you through the three most commonly used financial statements: the Balance Sheet, the Income Statement, and the Statement of Cash Flows. Beyond recording transactions, you'll learn how to prepare these financial statements, and read and analyze them to draw basic conclusions about a company's financial health. By the end of this course, you will be able to: - Use journal entries to record transactions - Prepare and use t-accounts to summarize transactions recorded during an accounting period - Describe the three most commonly used financial statements and how they fit together - Prepare these financial statements based on transactions recorded during an accounting period - Draw basic conclusions about a company's financial health

The foundation for this course lies with unique synergies between pioneering research, teaching, and social initiatives through the Subsistence Marketplaces Initiative. Unique to this approach is a bottom-up understanding of the intersection of poverty and the marketplace. The goals of this course are to help you develop an understanding of marketplace activity in the radically different context of subsistence where much of humanity resides and survives, and for you to design solutions that can be implemented by individuals, businesses, and social enterprises through economically, ecologically, and socially sustainable products for subsistence marketplaces.

In this project, learners will become familiar with Microsoft Planner. They will learn how to create tasks and make adjustments to those tasks. Learners will also get to practice multiple scenarios involving creating plans. By the end of the course, learners will understand how to create and assign tasks, as well as integrate Microsoft Planner with other applications.

Gamification is the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges. This course will teach you the mechanisms of gamification, why it has such tremendous potential, and how to use it effectively. For additional information on the concepts described in the course, you can purchase Professor Werbach's book For the Win: How Game Thinking Can Revolutionize Your Business in print or ebook format in several languages.

In this project, we will walk through the survey making process and explore the many ways that SurveyMonkey streamlines and simplifies data collection. We will learn how the program is organized and how it operates, helping you feel comfortable and confident enough to create your own survey to meet your own individual needs. SurveyMonkey is a cloud based survey software which allows its users to create online surveys for free. SurveyMonkey can help move a business in the right direction by collecting the opinions and thoughts of their employees, shareholders, customers, or any other invested group of individuals. After creating a survey with SurveyMonkey, you can easily email them to your target audience or post them on social media. The question templates provided by SurveyMonkey make creating a professional and thorough survey quick and easy. Its user friendly features and detailed options allow amateurs and marketing gurus alike to create the perfect survey to meet their needs. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.