In this project we are going to design a company brand using Wix’s website builder, branding and marketing tools, and their SEO (search engine optimization) tools. By the end of this project you will feel confident and capable in improving the strength of your company’s brand and your website’s search ability. Wix is a free website building platform that combines professional designs with easy to use editing features. In addition to their website building capabilities, Wix can also help you build your brand through a wide variety of helpful marketing tools included on their platform. Whether you’re designing a logo or business cards, trying to send out fun and informative emails, or trying to create posts for social media, Wix can do it all. Wix even has a number of search engine optimization (SEO) tools which can help you increase your website’s visibility on web search engines. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

This course is an introductory survey of marketing terminology, concepts and practices from an applied perspective. Emphasis is on the activities performed by marketing managers to address real world marketing problems. Primary emphasis is on the identification of marketing opportunities and the planning and execution of marketing mix activities required to target these opportunities. By the end of this course, you will be able to: - Describe the scope of marketing and its role within in the firm and society. - Articulate the scope of tasks, responsibilities and challenges that marketing managers face in the complex and competitive global business environments that currently prevail. - Identify basic marketing terminology and concepts. - Examine the marketing function as a basic and indispensable driver of all business success. To succeed in this course, please be sure to read the entire module and watch the included videos. You will also need to rely on your critical thinking skills and should create a plan for completing the course.

This course is all about presenting the story of the data, using PowerPoint. You'll learn how to structure a presentation, to include insights and supporting data. You'll also learn some design principles for effective visuals and slides. You'll gain skills for client-facing communication - including public speaking, executive presence and compelling storytelling. Finally, you'll be given a client profile, a business problem, and a set of basic Excel charts, which you'll need to turn into a presentation - which you'll deliver with iterative peer feedback. This course was created by PricewaterhouseCoopers LLP with an address at 300 Madison Avenue, New York, New York, 10017.

When you hand in work in a professional workspace, employers expect it to be good quality work and done in a timely manner. By taking this short course you will learn about consistency and how to deliver quality work and experiences to clients. In order to deliver good quality work you need to know how to do efficiently do research and how to deliver it. This short course will teach you exactly that, and even more skills that are essential to being able to deliver quality work. The course is designed to teach you how to do this using a five-step process. The skills that this course teaches are fundamental skills that you will need in order to be successful in your professional life. The content you learn in this course will be applicable to your everyday work-life and will be a stepping stone in your path to success. This course is part of the People and Soft Skills for Professional and Personal Success Specialization from IBM.

In this 1.5-hour long project-based course, you will learn how to build a stunning and unique website using Wix Artificial Design Intelligence using different combinations of layouts, themes, fonts, designs & sections. You will also be able to communicate with your customers via Inbox & chat available in Wix's dashboard. Wix ADI is one of the first-ever AI solutions for website design and creation. Wix is the leader in drag & drop web design and we are going to allow Wix’s Artificial Intelligence technology to create a “tailored” website for each of us. What it means is, all of us are going to end up with unique websites. No two sites are going to be the same. This means that by the end of this project, you will have your own unique & tailored website on the internet through which you can accept booking, accept payments and have a conversation with your customers. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

In this 2 and a half hours long guided project you will learn the basics of Jira automation. You will create automation rules using triggers, conditions and actions to auto assign tasks, apply sub tasks templates to reflect your business processed into your project management. You will add branches applying conditions based on relationships between issues so to automatically update their status depending on completion of their sub-tasks. Finally you will use smart values to interact with Jira information and optimize communication by sending automatic emails depending on events of your project management.

This course is for those interested in starting a career in bookkeeping. The course builds on the knowledge and skills covered in the first course in this professional certificate, Fundamentals of Accounting and Reporting, and dives deeper into accounts payable and receivable management. You will not only learn concepts related to accounts payable and receivable, but also demonstrate the basic concepts of computerized accounting using Tally. Tally is a revolutionary product which has been created with greater flexibility and a new look and feel. By the end of the course, you will be able to: - Classify inventory - Manage accounts receivable and accounts payable - Manage purchase and sales orders - Track costs of purchase - Manage cost and profit centers - Create and maintain budgets using TallyPrime - Generate reports No prior experience in bookkeeping is required. To be successful in this course, you should have completed the first course in this program, Fundamentals of Accounting and Reporting, or have the equivalent skills and knowledge.

If you work in marketing, sales, or advertising, you already know that effective communication is a requirement. This can be even more difficult when expressing your ideas in a persuasive manner in English. In this course, you will learn to use English more efficiently while joining successful global professionals around the world. Develop your skills along with authentic characters that work in marketing and also work hard to improve their communication skills. Learn from your successes and failures, reflect on your own style, strengths, and improvement areas. After taking this course, you will be able to: · Express your ideas through efficient emails, reports and persuasive presentations · Learn words and phrases related to market research, branding, direct marketing, advertising costs, etc. · Get instant feedback about the efficiency of your business communication skills in English from sales and marketing professionals from around the world · Become part of a global community of business professionals who are developing their English communication skills

By the end of this project, you will learn the functions and features of the free online version of Microsoft PowerPoint. You will learn the basics of what it takes to operate Microsoft PowerPoint. You’ll explore the interface and go over the slide editing tools that include: designing slides, formatting text, and inserting content. This project will prepare you to create your first slideshow presentation of many.

Welcome to Graphic Design, the second course in the Effective Communications Specialization. Over 70 different companies have provided this specialization to their employees as a resource for internal professional development. Why? Because employers know that effective visual communication is the key to attracting an audience, building a relationship, and closing the sale. This practical course gives you the tools to create professional looking PowerPoints, reports, resumes, and presentations. Using a set of best practices refined through years of experience, you’ll: • make your work look fresh and inspired. • apply simple design “tricks” to begin any project with confidence and professionalism. • receive and respond to criticism and revise your project from good to great. "This course is fantastic. It teaches a great amount of starter graphic design information but it is broken down into easily understood videos and quizzes. The quality was top notch and the interaction was as good as you would get in a brick and mortar school. I did not feel like I was missing anything by taking it online." - a recent Graphic Design student All of the course assignments can be completed with basic presentation software such as Microsoft PowerPoint, Google Slides, or Apple Keynote. You’ll also have opportunities to explore and apply more sophisticated tools, such as Adobe Photoshop, Illustrator, and InDesign. This course can be taken for academic credit as part of CU Boulder’s Master of Science in Data Science (MS-DS) degree offered on the Coursera platform. The MS-DS is an interdisciplinary degree that brings together faculty from CU Boulder’s departments of Applied Mathematics, Computer Science, Information Science, and others. With performance-based admissions and no application process, the MS-DS is ideal for individuals with a broad range of undergraduate education and/or professional experience in computer science, information science, mathematics, and statistics. Learn more about the MS-DS program at https://www.coursera.org/degrees/master-of-science-data-science-boulder.