This free online course is one of 10 courses available in the Goldman Sachs 10,000 Women collection, designed for entrepreneurs ready to take their business to the next level. In this course, you will learn about operations management and identify and refine your own business operations and processes. You will explore how these can be developed and managed, both to maximise customer satisfaction and support business growth. In the exercises, you will examine the purpose of process mapping and use this to evaluate your current business processes as your business grows. You will consider how to refine your processes to deliver operational efficiency and a competitive advantage for your business, while also increasing value for customers. By the end of the course, you will have mapped and evaluated key processes within your business, identified areas of strength, and selected appropriate measures for improvement as your business grows. The 10,000 Women course collection offers a truly flexible online learning experience. You have the freedom to approach the program in any way that works for you – take any course, or combination of courses, to tailor your learning journey to your individual business growth needs. If you choose to take all 10 courses, you will explore all the key elements of your business and develop a thorough plan for your business’s growth. You can find out more about the Goldman Sachs 10,000 Women collection in the FAQs.

Professor Nader Tavassoli of London Business School contrasts traditional approaches to branding - where brands are a visual identity and a promise to customers - to brands as a customer experience delivered by the entire organisation. The course offers a brand workout for your own brands, as well as guest videos from leading branding professionals. The aim of the course is to change the conception of brands as being an organisation's visual identity (e.g., logo) and image (customers' brand associations) to an experience along "moments-that-matter" along the customer journey and, therefore, delivered by people across the entire organisation. Brands are thus not only an external promise to customers, but a means of executing business strategy via internal brand-led behaviour and culture change. You will learn and practice the following skills: 1. How to build brands from a broad organisational perspective 2. How to lead brand-led culture change with human resource practices at the core (i.e., brand as a lever and not just an outcome) 3. How to build brands in multi-brand companies, across cultures and geographies 4. How to measure brand health in new ways, that is, internally in addition to externally 5. How to value and capture returns to brands across the organisation - introducing the new concept of employee-based brand equity - and how this is different from the valuation of brands as intangible assets. This course allows you to develop the following aspects of yourself: 1. Head. Gain a deeper understanding of the evolving practice of brand management, one that goes further than practiced in most organisations today 2. Heart. Be motivated to engage in delivering your own brands – regardless of where you are in your organisation – thereby creating superior value for customers and for your organisation 3. Hands. Translate learnings into action. As Confucius is supposed to have said: “I hear and I forget. I see and I remember. I do and I understand.”

Company culture changes in the shift from startup to scaleup – and as the company moves and incorporates different people profiles and roles, culture becomes increasingly vital in ensuring that everyone understand the company´s mission, values, strategy, and objectives. This course will help you get that crucial culture piece within your scaleup right. You´ll discover the role (and relationship between) the company founder and the company culture in ensuring a successful transition to scaleup, gain insights on how and why to build and foster diverse teams, and understand the critical importance of corporate governance structures so you can implement the structures that make sense for your organization. Culture can be your company´s superpower, and with this course, you´ll be able to build and maintain the company culture that will bolster your company through the scaleup phase – and beyond.

A total eclipse is one of the most spectacular sights you can ever see! It looks like the end of the world may be at hand. There is a black hole in the sky where the sun should be. Pink flames of solar prominences and long silver streamers of the sun's corona stretch across the sky. It gets cold, and animals do strange things. People scream and shout and cheer, and remember the experience their whole life. But total eclipses are important scientifically as well. They let us see parts of the sun’s atmosphere that are otherwise invisible. A total eclipse presented the first chance to test Einstein’s prediction that matter can bend space – like near a black hole. The best total eclipse in the United States in 40 years happens August 21st, 2017. This course has two primary goals: 1) to get you excited for the total solar eclipse coming in August 2017 and prepare you and your community to safely view it 2) to provide an inviting overview of the science of the sun and the physics of light If you are most interested in preparing for the eclipse, you can hop right into Week 5! If you want the full course experience, and to get some fun scientific context for what you'll be seeing on August 21st, start with Week 1 and move through the course week by week! [Note: if you start with Week 1, you can skip through some of the repeated material once you get to Week 5.] Overall this course will prepare you to... * Safely view the total or partial solar eclipse * Help others watch safely and even make money by leading a “neighborhood watch” of the eclipse * Review fundamental sun science, including the physics of light, how astronomers study the sun, how it formed, how we know what’s inside it, and where the energy that supports life on earth is generated

In this project you will learn how to use ClickUp. Click Up is a project management tool that allows you to stay organized with your team and be as productive as you can be. Click Up is an incredible tool that allows you to have as many team members as you want in your account without having to pay. You'll be able to manage projects, tasks, and sub-tasks. You can chat with your team members, upload documents, and much more. In this guided project, you will have the opportunity to explore Click Up and become familiar with its functions and tools. If you have experience as a team leader you know how unorganized projects can get, Click Up allows you to get organized, have better communication, and complete your projects as quickly and productively as you can.

This course reflects on global health challenges and the role of innovative solutions in addressing them. By engaging in this course, you will be able to describe the principles and key types of innovation in order to characterise the fundamental features of new models of care and technologies. This course will review the basic features and principles of healthcare innovation. You'll be examining innovations developed to address global health challenges, ranging from simple low-cost technologies readily deployed in resource constrained settings to more complex combinations of organizational, business model and technology innovations. Throughout this course, you'll also consider how adoption and diffusion is influenced by social, economic and political factors and explore what is required to get an innovation in to practice, effectively, at scale.

Learners who complete the course will: - gain an understanding of different business models - learn strategies for naming their business - create customer personas - create their brand identity - create their Unique Value Proposition and learn how to make their business stand out from their competitors - know every step needed to build their website including best practices - production do's and don'ts for copywriting, photography and video - have a pre-launch checklist and website maintenance - gain foundational knowledge of marketing and pr - create a Pitch Deck about their business that they can deliver to potential partners and investors

The Master Class experience is designed to serve as the final project experience for the Corporate Entrepreneurship Specialization. Alternatively, professionals with experience in opportunity analysis, business modeling, and corporate finance are invited to complete the Master Class experience without the preliminary courses. With maturing technologies and aging product portfolios requiring established companies to create, develop, and sustain innovative new businesses, graduates of the Master Class will develop an understanding of how to create new businesses and initiatives within the corporate environment. In collaboration with our award-winning faculty, and a vibrant peer group, learners will explore and apply the skills, tools, and best practices for: • Identifying and developing the entrepreneurial opportunities; • Building business models; • Creating strategies for leading innovation; and • Financing and profiting from innovation. The Master Class experience is differentiated from typical Coursera courses and MOOCs in that our faculty and staff are actively engaged with learners by providing individual feedback on assignments. Our faculty and staff will review and offer feedback on the major assignment submissions, if you wish, in an effort to assist you in developing and launching your corporate ventures. Try this course for FREE at https://www.coursera.org/learn/corporate-entrepreneurship-project

This free online course is one of 10 courses available in the Goldman Sachs 10,000 Women collection, designed for entrepreneurs ready to take their business to the next level. In this course, you will examine your customers’ buying process and explore the benefits of market segmentation. Through competitive analysis and identifying your competitive advantage, you will consider how an understanding of your customers and competitors can help you maximize the value of your offer, enabling you to achieve business growth. By the end of this course, you will have developed a clear Customer Value Proposition (CVP). This will enable you to communicate your business offering to your target audience in a compelling way. You will also have the opportunity to examine how the development of a pricing strategy can best support business growth. The 10,000 Women course collection offers a truly flexible online learning experience. You have the freedom to approach the program in any way that works for you – take any course, or combination of courses, to tailor your learning journey to your individual business growth needs. If you choose to take all 10 courses, you will explore all the key elements of your business and develop a thorough plan for your business’s growth. You can find out more about the Goldman Sachs 10,000 Women collection in the FAQs.

By the end of this guided project, you will be able to use the Nonprofit Business Model Canvas to create, deliver, and capture value for your Non-Governmental Organization (NGO). The canvas serves as a blueprint to help you to design, and operationalize your idea in a more systematic approach. The Canvas is 9-block visualization tool derived from the popular Business Model Canvas, but modified to fit into the NGO context. Essentially, the canvas helps you and your team to answer pertinent questions relating to strategic decision-making, allocation of resources, or developing proposal for grants. Because the canvas makes it easy for you to share ideas and solicit feedback, it’s therefore a quick communicate and strategic planning tool. For us to practically demonstrate how to use the Nonprofit Business Model Canvas to conduct analysis and make informed decisions, we will use a spreadsheet to analyze an NGO startup as a case study. Example of the case study would empower you to apply the model to your organization or any other NGO of your choice. The project is for social entrepreneurs who want to make positive impact on the lives of others. Also, for social investors or donors that want to understand the operations of an NGO. At the end of the project, you will be able to use the canvas to creates and delivers value for your beneficiaries and other stakeholders