Shopper Manager - Core Mainstream Spirits

Key Activities

Leads all aspects of all commercial marketing BTL planning and delivery of programs for Trade Marketing commercialization

Delivers “fewer, bigger, better” brand activations that truly impact the brand performance to grow share and deliver financial and consumer imperatives

Collaborates with brand, wider Trade marketing and sales-field marketing organization to deliver brand BTL execution.

Provides critical input to commercial (BPM) and brand reviews (QBP’s) and Brand Board Sessions – leading commercial course correction were vital.

Lives the Diageo Performance Ambition and demonstrates deep dedication to our Leadership Standards.

Grow yourself and others by living our Performance Ambition and leading through action.

Qualifications and Experience Required

Qualifications

Graduate Qualification

High cognitive ability

Experience

Strong customer marketing (sales capabilities/ trade marketing/ Key Accounts) (> 3 years)

Great performance track record and strong customer relationships

High level of understanding and experience of customer & Consumer eng

Industries:Food & Beverages

Function: Others