Area Sales Manager - North-East region

Responsibilities

To achieve recharge sales target within state/area

Ensure adequate availability of all recharge denominations in sub CP and retail points.

Ensure channel partners are making stock available and distributing to their network of sub-CPs and retailers to achieve ERC, RCV and E-pin target in agreed ratios.

Constantly identify opportunities for driving activation and recharge sales within territory

Achieve Share of Gross & Net Additions (SOGA & SONA)

Ensure full-fledged achievement of Gross Adds targets by driving market initiatives in assigned area.

Effective management of direct activation teams and monitoring of CP bus activation activities.

KYC Optimization at Trade level by ensuring adequate and functional deployment of KYC kits

Drive KYC inactivity to nil

Deploy other initiatives to increase GAD including new site launch

Ensure activation of Quality GADs in assigned area.

Develop and implement activities that will increase SONA in assigned area

Decrement

Implementation of customer driven activities (product launches, town storms etc) in assigned area

Drive voice and data business performance by implementation of revenue generating activities and initiatives in assigned territory

Channel branding and visibility

Ensure appropriate and effective outlet branding is carried out in line with the “look of success” within the territory.

Identify visibility opportunities for Airtel brand within the territory.

Ensure ITP increases and gives impetus to iCMS and iRMS

Effective management of POS stock in warehouse to avoid damage, wastage and obsolete materials.

Train Market Developers on POS deployment in line with “look of success”

Distribution Infrastructure

Recruit appropriate number of Retailers- RSOs, SSOs, ERCOs in line with scientific distribution requirements.

Migrate all other retailers to become one stop shop SSOs and SSOs

Maintain ratio of RSO(5):SSO(1) in line with scientific distribution.

Maintain KYC infra ratio of 1kit:3 SSOs.

Identify and recruit suitable sub channel partners in territory for effective product re-distribution

Industries:Telecommunications

Function: Sales