Senior Business Data Analyst

Role Overview:

McAfee is seeking an experienced Senior Business Data Analyst to join our platform team to support Adobe Analytics. This is a global and cross-functional role that will be responsible for analyzing our Consumer Growth Marketing acquisition and Retention Business, including but not limited to leading root cause analysis, automation of reporting & insights, and more. You will be providing cross-department marketing insights to influence business, platform, and product strategy teams. You will build and execute internal measurement and reporting processes and be responsible for implementing business results dashboards.

This is a Hybrid position based in Bangalore. You must be within a commutable distance from the location. You will be required to be onsite on an as-needed basis; when not working onsite, you will work remotely from your home location.

Job Description:

About role:

• Synthesize data from multiple sources, developing assumptions where needed, to communicate insight and opportunity internally & externally.

• Build analysis, data visualizations, and reporting that provide key insights required for decision-making in the organization.

• Experienced to be able use Adobe analytics and Adobe click-stream data, automating funnel reporting, including but not limited to generating insights, automated anomaly detection, on-demand ad-hoc analysis, interpreting and using data science models, interpreting analytical results, concluding findings, and capable of storytelling your findings.

• Create informative, actionable, and repeatable reporting that highlights relevant business trends and opportunities for improvement.

• Develop processes and protocols for data monitoring, hygiene (e.g. validation), and other strategies that help uncover gaps and opportunities to optimize the business.

• Willingness to learn new skills and conduct cross-training sessions with the team about new tools and techniques for mining customer insights.

About You:

• We are looking for 6 to 8 years of experience and equally fluent in Adobe Analytics with 3 to 4 years of experience with traditional business analysis methodologies.

• You have 3 years hands-on experience working with Adobe clickstream data (Data Feeds or Data Warehouse exports) to conduct advanced behavioral analyses and deliver clear insights that inform marketing strategies, product optimizations, and business decisions.

• You are proficient with 2 years of experience in querying, processing, and analyzing raw clickstream data to uncover granular insights into user paths, engagement patterns, and conversion funnels.

• Demonstrate 3 years of advanced proficiency in SQL, Python, and visualization tools such as Power BI (preferred) and Tableau. Apply statistical methodologies to daily analytical tasks with expertise.

#LI- Hybrid

Accommodations:

McAfee recognizes and supports its obligation to reasonably accommodate applicants and employees with disabilities. We are here to help. Please let us know if you need a reasonable accommodation for any part of the application, interviewing, hiring, or at any other time during the employment process. Please do not include personal medical information in the email.

Diversity is foundational for our business success. We want to be a workplace of choice for all people and we value the unique perspectives offered by a diverse workforce. McAfee does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, protected veteran status, age, ancestry, medical condition, genetic information, marital status, pregnancy, or any other legally protected status. This principle applies to all areas of employment: recruitment and hiring, training, performance evaluations, promotions and transfers, compensation and benefits, and social and recreational programs.

McAfee desires to be an employer of choice with an inclusive environment for all individuals. As part of this goal and in compliance with various laws and regulations, McAfee provides reasonable accommodation to applicants and employees. Requests for reasonable accommodation for applicants and employees are evaluated on a case-by-case basis.

Posting Statement:

McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

Industries:Computer & Network Security, Computer Software, Consumer Services