Klaviyo Email Marketing Specialist

Key Responsibilities

· Lead email marketing strategy across multiple B2B, DTC and eCommerce brands using Klaviyo

· Develop customised lifecycle marketing journeys and flow structures tailored to brand goals

· Build, test, and optimise flows (Welcome, Abandoned Cart, Post-Purchase, Winback, Re-engagement, etc.)

· Plan and execute segmented campaign calendars aligned with product launches, sales, and brand storytelling

· Advise clients on email content direction, customer segmentation, offer strategy, and retention tactics

· Collaborate with design and copy teams to deliver high-performing email assets

· Monitor deliverability, conversion metrics, and suggest data-driven improvements

· Maintain List and Segment strategy, deliverability and cleanliness

· Stay across trends and platform updates to proactively evolve client strategies

What We’re Looking For

• 4+ years of hands-on experience with Klaviyo in a performance-focused eCommerce environment

• Proven experience driving measurable results from email strategy and optimization

• Deep understanding of audience segmentation, automation logic, testing frameworks, and retention strategies

• Strong analytical mindset with ability to turn data into insights and action

• Independent worker with strong ownership mentality and a consultative approach to clients

• Experience working with Shopify and integrating with other marketing tools

• Based in Metro Manila with the ability to work in-office part of the week

Industries:Outsourcing/Offshoring

Function: Marketing