Senior Innovations Commercialization Manager

Context/Scope:

KBL is a customer-centric organization and has the ambition to be rated by its customers as the #1 Consumer Goods Company in Kenya. This will only be possible if everything we do is linked to the needs of our customers and consumers

This is done as we continuously excel in the provision of compelling shopper and customer propositions aligned with consumer needs

Dimensions

Financial:

Lead the strategic ownership and activation of the innovation budget, driving innovative in-outlet and multi-channel programs that maximize market impact.

Champion aggressive growth targets for the innovations category and by identifying and winning key battleground opportunities with cutting-edge sales and marketing strategies.

Spearhead breakthrough growth initiatives that accelerate market share expansion and boost consumer penetration through forward-thinking innovation and customer-centric solutions.

Transform KBL’s innovation ambitions to deliver +5% revenue contribution through creation of the next income pipeline.

Actualizing brand innovation concepts to commercially viable propositions delivering KBL’s ambition for innovations.

Creation and oversight of innovations brands P&L in service of prerequisite margin, and net sales revenue.

Complexity of Role:

Highly organized, proactive, and self-driven leader thriving in fast-paced, hands-on environments to deliver impactful results.

Visionary and disciplined innovator with a proven ability to bring Diageo’s brand portfolio to life through creative, market-leading initiatives.

Skilled at building strong, influential relationships across diverse stakeholders, managing multiple high-priority projects simultaneously, and adapting communication style to drive alignment and accelerate decision-making.

Experience in navigating complex matrix organizations with agility, embracing ambiguity to identify and capitalize on new opportunities.

Ability to Inspires and develop high-performing teams, clearly defining capability needs and fostering career growth to unlock full potential.

People leadership capability to design and execute industry-leading innovation commercial growth drivers, focused on category and channel expansion and breakthrough market development

Responsibilities:

Lead the commercial partnership for the innovation pipeline, ensuring strong alignment with Sales and RTC capacity, capability, and overall business objectives

Influence and mobilize senior sales leadership and cross-functional partners to secure disproportionate focus, investment, and resources, accelerating pipeline delivery with maximum commercial impact.

Own end-to-end execution oversight, ensuring innovation launches are flawlessly integrated within the broader commercial calendar and aligned with strategic business goals.

Partner with senior organization leadership to architect and evolve the Sales function in support of ambitious innovation-driven growth agendas.

Identify, partner and champion where necessary the creation or transformation of RTC models necessary to unlock innovation potential and scale launches successfully across market.

Industries:Food & Beverages

Function: Others