
Associate Brand Manager Intern - Private Label & Emerging Brands
Riverside Natural Foods Ltd. (Home of MadeGood)
Job Description
Key Responsibilities
Marketing Budget Management
Own and manage the marketing budget tracking process across both Private Label and Emerging Brands.
Lead monthly budget routines, including PO creation, invoice processing, reconciliation, and reporting.
Partner with Finance to ensure budget accuracy and flag variances or optimization opportunities.
Packaging & Artwork Coordination
Lead the packaging development process for Private Label projects, serving as the main point of contact between customers, suppliers, and internal teams.
Manage packaging timelines, version control, regulatory reviews, and final artwork approvals.
Support creative brief development and ensure packaging aligns with brand and customer expectations.
Brand Development And Marketing Tactics
Work closely with the Senior Brand Manager to translate brand strategies into compelling brand plans
Develop and execute comprehensive brand marketing tactics, ensuring alignment with the brand’s overall goals.
Measure the financial impact of investments, institutionalize learnings, and optimize marketing spend for efficiency. Specifically tracking the efficiency and ROI and new marketing tactics used for new brands.
Innovation & Product Development Support
Support execution of new product development initiatives across the team, from idea to launch.
Assist in the development of sell-in materials (e.g., decks, sell sheets) using data-driven insights.
Partner with R&D, Sales, and Supply Chain to keep innovation timelines on track and launches on time and on budget.
Research, Analysis & Strategic Input
Help analyze market trends, consumer insights, and competitive activity to identify white space and emerging opportunities.
Track and report on brand and product performance, drawing insights to inform decision-making.
Support the Emerging Brands team with test-and-learn launch approaches, pilot program evaluation, and post-launch performance reviews.
Cross-Functional Collaboration & Project Execution
Work collaboratively with R&D, Operations, Finance, and Sales to coordinate key project milestones.
Assist in coordination and documentation for internal meetings, gate approvals, and customer presentations.
Provide general project support across both teams, stepping into a wide range of tactical marketing responsibilities as needed.
Education & Qualifications
Bachelor's degree in Business, Marketing, or a related field.
1–2 years of experience in a marketing, brand, or CPG support role (internship or co-op experience considered).
Prior exposure to packaging development, innovation projects, or budget management is an asset.
Skills & Abilities
Highly organized and detail-oriented — excels at managing timelines, tracking data, and coordinating multiple stakeholders.
Strong communicator and collaborator, able to work effectively across teams and levels.
Analytical and data-literate — comfortable working in Excel and drawing insights from consumer or financial data.
Proactive self-starter with a sense of ownership and a passion for getting things done.
Creative thinker who’s curious about what’s next in food and eager to bring ideas to life.
Comfortable in a fast-paced, entrepreneurial environment with shifting priorities and quick turnarounds.
What We Expect
Values-led: You’ll be a member of a thoughtful and compassionate team that prioritizes respect, teamwork and resourcefulness along with a good dash of fun. Sometimes, even making granola bars is hard, and life’s too short to take ourselves so seriously that we don’t enjoy the journey.
Unparalleled experiences and opportunities: We’re still determining who we are and what we can be. Help us shape what this organization will look like and what we’ll offer the world, into the future. This means rolling up your sleeves and sometimes building the process – fast! – while employing it. At Riverside, progress occasionally means proceeding imperfectly, and we’re okay with that, as long as we’re staying true to our values and learning and improving along the way.
Access to everyone: We’re a flat organization with few silos which means you’ll have full access to everyone from our founders to our production staff. Even when employees dress up, they wear steel-toed shoes. So don’t be shy. Speak up, share your ideas and go places you normally wouldn’t – like the plant, or the boardroom.
Personal development: We’ll support and empower you to chart your own path and reach any heights you set for yourself. Career paths at Riverside are carved by the people walking on them, not dictated by leaders. Count on us to give you the training and tools to grow and progress.
Gratitude: As a growing business, we can’t always offer formal recognition like awards programs, but we do show our true gratitude and appreciation. At Riverside, we’re all in this together and we value you.
Industries:Food Production
Function: Admin and Back office
Job Skills
Job Overview
Date Posted
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Not disclosed
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