Head of Research

PRIMARY RESPONSIBILITIES:

Develop and execute a comprehensive research and analytics strategy aligned with the company’s product goals and objectives.

Create, lead and manage a team of researchers and analysts, providing mentorship, guidance, and support to enhance their capabilities and ensure successful project execution.

Drive customer-centric research initiatives, including user interviews, surveys, usability testing, and market analysis, to gain deep insights into customer needs, preferences, and behaviors.

Conduct competitive analysis and market research to identify emerging trends, opportunities, and potential risks, enabling the development of innovative and differentiated product offerings, processes and channels

Collaborate with Product Management teams and project delivery teams in various business units to define measurement frameworks to track and evaluate product performance, user engagement, and customer satisfaction.

Utilize advanced analytical techniques and tools to analyze complex data sets, extract actionable insights, and present findings to stakeholders in a clear and concise manner.

Work closely with Product teams to ensure proper implementation of data collection, instrumentation, and tracking mechanisms, ensuring data integrity and reliability.

Collaborate with various teams including Marketing and Sales teams, distribution, customer experience product and channel development to leverage research insights and analytics to develop targeted and customer centric strategies.

Stay abreast of industry trends, best practices, and advancements in research methodologies and analytics techniques, proactively recommending and implementing improvements to enhance the effectiveness of the Research & Analytics function.

Champion a data-driven culture within the organization by fostering collaboration, promoting data literacy, and advocating for evidence-based decision making.

Monitor and evaluate the performance of the research team and its impact on the organization.

Implement a continuous improvement process to refine research methodologies and tools.

Stay updated with industry trends and best practices in market research and analysis.

Key Skills, Knowledge, Experience and Behavioural Competencies

Academic and Professional Requirements

Education Masters Degree

Masters Degree in Business Administration, Market Research, Data Science, Economics, business analytics, statistics, economics or a related field.

Experience Required:

Relevant experience Over 5 years’ experience in research, analytics, or related roles with a proven track record of driving insights and strategies based on data driven methodologies

Industries:Insurance

Function: Others