Marketing Executive

Key Responsibilities:

Develop and implement comprehensive marketing strategies aligned with business objectives.

Conduct market research to identify trends, competitor activities, and customer preferences.

Create engaging content for marketing materials, including advertisements, social media posts, and website content.

Manage digital marketing campaigns across various platforms (e.g., social media, email, search engine marketing).

Analyze marketing metrics and KPIs to evaluate campaign performance and optimize strategies.

Coordinate with internal teams and external agencies to ensure consistent branding and messaging.

Plan and coordinate marketing events, such as product launches and trade shows.

Stay updated on industry trends and best practices to recommend innovative marketing approaches.

Collaborate with sales teams to develop integrated marketing and sales initiatives.

Qualifications & Requirements:

Bachelor’s degree in Marketing, Communications, or a related field.

At least 5 years of experience in marketing roles, with a focus on digital marketing preferred.

Proven track record of developing and executing successful marketing plans and campaigns.

Strong analytical and problem-solving skills.

Excellent written and verbal communication skills.

Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools).

Strong project management skills with the ability to handle multiple projects simultaneously.

Certification in relevant areas like Google Analytics or HubSpot is a plus.

Industries:Management Consulting

Function: Marketing