Search Engine Marketing

Job description Selected Intern's Day-to-day Responsibilities Include • Support planning, implementation, and optimization of paid media campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant channels • Track and evaluate campaign performance by analyzing key metrics like CTR, CPC, CPA, ROAS, and conversion rates, providing actionable insights and recommendations for improvement • Perform keyword research for search engine marketing (SEM) campaigns and analyze keyword performance to inform strategy • Compile weekly and monthly performance reports, highlighting campaign outcomes and sharing insights with the team • Collaborate with the design team to ensure ad creatives adhere to brand guidelines and are optimized for maximum performance • Conduct competitor analysis and stay updated on digital marketing trends to uncover new opportunities for growth in performance marketing • Assist in optimizing landing pages to enhance user experience and improve conversion rates About Company: 8Views is a fast-paced, end-to-end digital marketing company providing solutions across digital platforms. The core focus of the company is to help brands meet their business goals through the rapidly growing online space. Our solutions include search engine optimization, social media marketing, email marketing, ad campaigns, content marketing, analytics, and more.