Marketing Intern

About Us: Decoding Youth Talent Private Limited (DYT) is a sports technology company dedicated to revolutionizing the sports industry in India and around the world. Our mission is to empower sports coaches, clubs, and academies to identify world-class talent through innovative video and data analysis solutions. Founded in 2020 and backed by IIM Lucknow, we're committed to making a lasting impact in the sports community. Position Overview: Are you passionate about football and social media marketing? DYT is seeking a creative and driven Social Media Football Marketing Intern to join our team. As an intern, you will play a crucial role in ideation, research, content generation, graphic design, video editing, and posting content on our social media platforms. This role offers an exciting opportunity to engage with football enthusiasts and grow our online presence through collaborative efforts and compelling content. Responsibilities • Create engaging reels that effectively communicate our brand message and engage our target audience. • Collaborate with our marketing team to develop concepts, storyboards, and scripts for reels. • Source and edit video content, including footage, music, and graphics, to produce high-quality reels. • Stay up-to-date with the latest social media trends and best practices for creating compelling content. • Optimize reels for maximum reach and engagement on YFTChain and other social media platforms. • Monitor performance metrics and analyze data to identify opportunities for improvement. • Generate engaging and creative content related to football for various social media platforms, including but not limited to Instagram, Facebook, Twitter, and TikTok.. • Schedule and publish content on social media platforms, ensuring consistency in voice, tone, and messaging. • Monitor and analyze social media metrics and engagement data to identify trends, insights, and opportunities for optimization. • Collaborate with internal teams to develop and execute social media campaigns, contests, and promotions. • Cultivate partnerships and collaborations with influencers, football clubs, players, and other relevant stakeholders to expand our reach and grow our follower base. • Brainstorm and propose creative ideas for collaborations, sponsored content, and brand partnerships within the football community. • Stay informed about emerging trends, tools, and best practices in social media marketing and apply them to enhance our social media strategy. Qualifications • Strong passion for football and a keen understanding of football culture, trends, and fan communities. • Excellent written and verbal communication skills, with the ability to craft compelling and engaging content for diverse audiences. • Proficiency in graphic design and video editing tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) or Canva. • Familiarity with social media platforms and their respective features, algorithms, and best practices. • Creative thinking and problem-solving abilities, with a knack for generating fresh ideas and content concepts. • Detail-oriented with a commitment to quality, accuracy, and brand consistency. • Ability to work independently and collaboratively in a fast-paced, deadline-driven environment. • Enthusiastic, proactive, and eager to learn and grow in the field of social media marketing. • Currently pursuing or recently completed a degree in Marketing, Communications, Digital Media, or a related field.