Marketing Executive
Inspiredge IT Solutions
Job Description
Role : Marketing Executive Experience: Fresher Location : Visakhapatnam Requirements: Marketing Strategy & Execution: • Develop and execute innovative marketing campaigns aligned with client business goals. • Collaborate with product, sales, and business teams to position ShipmentX as a leader in the logistics technology market. Content Creation & Management: • Create compelling marketing collateral, including blogs, case studies, brochures, email campaigns, and social media posts. • Develop targeted messaging for customer personas across different platforms. Brand Building & Online Presence: • Manage and enhance client online presence through SEO, paid advertising, and website optimization. • Execute social media strategies to boost engagement and audience growth. Event Marketing: • Represent ShipmentX at industry events, such as trade shows and summits, to promote our products and services. • Develop pre- and post-event marketing strategies, including outreach campaigns and follow ups. Data-Driven Decision Making: • Analyze campaign performance, generate insights, and optimize marketing initiatives for maximum ROI. • Utilize analytics tools (e.g., Google Analytics, HubSpot, or others) to monitor website traffic and conversions. Collaborations & Partnerships:• Work with external partners, such as creative agencies and media outlets, to amplify client reach. • Identify and foster strategic partnerships to enhance brand visibility
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