Digital Marketing

About the internship Selected intern's day-to-day responsibilities include: 1. Working directly with our marketing team to implement and manage Google Ads, SEO, and SEM strategies for our programs 2. Setting up, managing, and optimizing Google Ads campaigns, including Search, Display, and Remarketing 3. Conducting keyword research and creating effective ad copy to maximize performance 4. Monitoring campaign performance metrics and suggesting improvements to enhance ROI 5. Optimizing website content and pages for search engines to improve organic rankings 6. Conducting keyword research using free tools like Google Keyword Planner, Ubersuggest, and SEMrush (free tier) 7. Working on on-page and off-page SEO strategies, including backlinks and meta descriptions 8. Developing and executing SEM strategies to drive targeted traffic and conversions 9. Analyzing ad performance, tracking KPIs, and creating performance reports 10. Using Google Analytics to track and analyze website and campaign performance 11. Creating and sharing weekly/monthly performance reports with actionable insights 12. Working with the content team to develop SEO-friendly blog posts and landing pages 13. Assisting in creating ad visuals using free tools like Canva (training will be provided) Who can apply Only those candidates can apply who: 1. are available for the work from home job/internship 2. can start the work from home job/internship between 24th Jan'25 and 28th Feb'25 3. are available for duration of 3 months 4. have relevant skills and interests * Women wanting to start/restart their career can also apply. Psychologyindia, is India's 1st directory of mental health professionals with a membership of over 4500 professionals. This has been created and maintained by Therapy Software Pvt Limited.