Digital Marketing

About the internship We are looking for a motivated Google Ads Executive Intern to assist in creating, managing, and optimizing Google Ads campaigns. This is a fantastic opportunity to gain hands-on experience in paid search advertising while contributing to lead generation and brand growth in the study abroad sector. Key Responsibilities: 1. Assist in setting up and managing Google Ads campaigns across Search, Display, and YouTube. 2. Conduct keyword research and competitor analysis to optimize campaign performance. 3. Write compelling ad copy that drives clicks and conversions. 4. Monitor campaign metrics like CTR, CPC, and ROI, and provide regular performance reports. 5. Implement A/B testing for ad creatives, landing pages, and targeting strategies. 6. Optimize campaigns to maximize lead generation while minimizing ad spend. 7. Stay updated on Google Ads trends and best practices to ensure effective strategies. Skills and Qualifications: 1. Basic knowledge of Google Ads and its tools (Search, Display, Video). 2. Strong analytical skills to interpret ad performance and make data-driven decisions. 3. Familiarity with tools like Google Analytics and Keyword Planner. 4. Creative thinking for ad copy and campaign strategies. 5. Excellent attention to detail and organizational skills. 6. Eagerness to learn and adapt to changes in paid search advertising. Who can apply Only those candidates can apply who: 1. are available for the work from home job/internship 2. can start the work from home job/internship between 23rd Jan'25 and 27th Feb'25 3. are available for duration of 6 months 4. have relevant skills and interests At University Insights, we're committed to helping you achieve academic success with our personalized services and resources. Trust us to guide you towards the right university, course, and study abroad program to meet your educational and career goals.