Personal & Private Banking (PPB) Behavioural Economics Graduate Programme

Full job description

Job Overview

Business Segment: Personal & Private Banking

Location: ZA, GP, Johannesburg, Baker Street 30

Job Type: Full-time

Job Ref ID: 80439312A-0001

Date Posted: 3/14/2025

Job Description

The Behavioural Economics graduate will operate across functions (Analytics, Digital, Product, Marketing, Channel) leveraging behavioural insights to design nudges that shape customer behaviour in a way that generates commercial value to the Bank.

The Behavioural Economics team is responsible for researching, collating and recommending global best-practice behavioural case studies from industry and academia, which in turn guide the design and development of new initiatives, implemented through multi-disciplinary teams and regular experimentation. The focus is on full spectrum of personal and business banking services and initiatives span across financial wellbeing, customer outcomes such as improving savings rates and credit performance, and internal productivity.

This exposure to the value chain within financial services, from execution at the front line to developing, testing and scaling positive interventions. Success is dependent on cross-functional teamwork, which include digital channels, branch network, segment, product and marketing and the programme involves active learning and opportunities for various practical applications.

Through this rotational programme, you’ll get the opportunity to learn how to construct a behavioural intervention, from design to execution and further manage and measure key experimentations. This exciting programme involves identifying new opportunities, researching the latest methods and sourcing behavioural insights from customers, designing, monitoring and measuring experiments and working across functions to implement and scale feasible projects. In addition to keeping up to date on best practice, you also get the opportunity to present your insights and results to a broad range of stakeholders.

During this 12-month programme you can look forward to:

Hypothesis-driven business problem solving

Testing hypotheses in live environments (i.e. field experimentation)

Project management

Speaking your mind

Adding value to the bank

Engaging with senior and junior stakeholders

Behaving in accordance with the bank’s professional standards, and

Building a passion for behavioural economics.

Application closing date: 30 June 2025

Qualifications

Honours or Masters in:

Economics

Psychology

Cognitive Science

Neuroscience

Organisational Behaviour

Decision Making

Sociology

Business Science

Marketing

Econometrics

Honours qualification to be completed by 31 December 2025.

Additional Information

Minimum requirements:

South African Citizen

Should you have work experience, it should not exceed 24 months

Full academic transcripts to be submitted with application for undergraduate and postgraduate studies.

Industries: Banking

Function: Others