Content Marketing

About the internship

At Times Internet, we build premium digital products that simplify and enhance the everyday lives of people. We are India's largest digital products company with a presence in a wide range of categories across news, entertainment, marketplaces, and transactions.

Many of our products are market leaders & iconic brands in their own right. TOI, ET, Indiatimes, NBT, ET Money, TechGig, and Cricbuzz, among others, are products that bring you closer to your interests and aspirations. We are excited by new possibilities and look forward to bringing new products, ideas, and technologies that help people make the most of every day. Build a career of purpose & passion with Times Internet.

We're looking for a content marketing intern who's not just marketing-savvy but knows how to work within the rules of Meta's WhatsApp Marketing and drive impact via WhatsApp Campaigns.

Selected intern's day-to-day responsibilities include:

1. Write compelling WhatsApp & SMS campaign copies that get whitelisted under Meta's utility template (not marketing).

2. Understand user cohorts and help identify the right audience-message-fit.

3. Assist in campaign execution and performance tracking via tools like Gupshup, CleverTap, etc.

4. Collaborate with product and content teams to launch WhatsApp-first go-to-market plans.

5. Stay updated with WhatsApp communication best practices, regulatory norms, and template approval logic.

Who can apply

Only those candidates can apply who:

1. are available for full time (in-office) internship

2. can start the internship between 8th Jul'25 and 12th Aug'25

3. are available for duration of 6 months

4. are from Noida only

5. have relevant skills and interests

Times Internet, the digital arm of The Times Group, is India's leading digital products company with diversified businesses and has over 38 brands, 270 million unique visitors a month, and 21.4 billion page views. Established in 1999, Times Internet has been instrumental in transforming India's digital landscape and has products that inform, entertain, and enable users globally. It has been built on a strong foundation and value system inherited from Bennett & Coleman. Times Internet is at a vantage point to revolutionize the digital ecosystem with its thriving brands, businesses, and global partnerships. The Economic Times business vertical (ET B2B) team, under the aegis of its parent company Times Internet Limited, has been pursuing cutting-edge work in the B2B space through its industry-focused content, online news publishing, curated events, and conferences. Some of the popular properties managed are ETAuto, ETCIO, ETTelecom, ETRealty, ETMasterclass, and many more.

Industries:Information Technology & Services

Function: Marketing