INTERNSHIP - Marketing Strategies (F/M)

Full job description

As a Marketing Intern, you will work to create scalable processes that ensure best practices in lead generation and database management. Support the Industry/Brand on market strategies.

Ensure clear and consistent articulation and communication of the portfolio value proposition to internal and external audiences through compelling messaging, collaterals, and experiences.

Your Role:

Your missions will include:

Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).

Optimize our marketing automation and lead nurturing processes through email, content, and social channels.

Conduct market research to identify trends, competitor activities, and customer needs.

Conduct data analyses that will be used to take decisions in our local business.

Communicate the Industry/Brand portfolio value to both internal and external stakeholders

Create and distribute marketing materials that communicate key capabilities, benefits, and points of differentiation.

Support the planning and execution of events, promotions, and other marketing initiatives.

Collaborate with the marketing team to brainstorm new ideas and strategies.

Actively participate and provide content for African Go To Market strategy

Your qualifications:

A student in a university curriculum or in a business school looking for a minimum 6-month work-study contract.

Holder of a marketing degree at Bac +5 level or equivalent, you have a strong experience in marketing with evidence of having run physical events and digital campaigns

Knowledge of the PLM (Product Lifecycle Management) method integrating the design and collaboration processes.

Strong analytical skills and experience with reporting and data analysis.

Expertise in marketing automation systems

Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and Linked-In digital campaigns

Excellent written and verbal communication skills

Creative thinking and attention to detail

Ability to work independently and as part of a team in a fast-paced environment

What’s in it for you?

Work in a culture of collaboration and innovation

Environment positive and dynamic

Be offered avenues to develop yourself for career progression

Work on a variety of technologies, products and solutions

Inclusion statement

As a game-changer in sustainable technology and innovation, Dassault Systèmes is striving to build more inclusive and diverse teams across the globe. We believe that our people are our number one asset and we want all employees to feel empowered to bring their whole selves to work every day. It is our goal that our people feel a sense of pride and a passion for belonging. As a company leading change, it’s our responsibility to foster opportunities for all people to participate in a harmonized Workforce of the Future.

Industries:Computer Software

Function: Marketing